Low fidelity UI prototype
This is the end prototype for the website, the menus are at the top as well as the logo of the festival to immediately catch the eye of the users (focal point), underneath the menus are the dates and location…
Rejected Designs
This prototype is specifically for the website, and it’s rejected due to the sparkle design on the screen, the sparkle design gives off too much of a childish vibe to the website. With this festival being aimed at 30-39-year-old users…
UI principles to be applied to my design
When deciding the design laws that will apply to the final design, the feedback from users is of great importance to make sure that the design for the website and app are going to be well received from the users.…
Requirements Gathering and Analysis
The users that the website will be targeted at are both genders, male and female. The key age demographic for users that are interested in the fantasy genre are 30-39. This has been provided by Christopher Benjamin & Susan Jacups,…
Defining the UX for the Festival
This festival is all about the genre of fantasy. It’s a festival all about enjoying the genre together with family and friends. To help define and figure out the problem space for the festival, the already existing festival ‘Fantasy Basel:…
Three Cover Design
Poster 1 For my first advertising poster I wanted to use the idea of how it feels for people not speaking a language to hear that language being spoken. For that I used the brush tool to create two bodies…
Editorial Information Pages
Master Composition Grid Before starting my editorial information pages I had to create a master composition grid that will be used as a template for the pages. When creating the grid I wanted to make sure the logo is always…
Conceptual Editorial Masthead Design
Name for the logo When deciding on a name for the logo I was thinking of 5 different options. I wanted the name to be conceptual, so it needed to have two ideas combined together to create the perfect name…
Typographical Graphic Standards
Font Page When deciding the font for the typographical graphic standards that will be used throughout the entire project I wanted to go for a simple and minimalistic type of typeface because then the viewers can focus more on the…